Here is another quote from Dr Tanya at Salted Caramel about blogging. Please follow the link to read her thoughts. My remarks follow.
” The first thing you learn when you’re blogging is that people are one click away from leaving you. So, you’ve got to get to the point, you can’t waste people’s time, you’ve got to give them some value for their limited attention span. ~ Alex Tabarrok
My first thought was that this comment is a sad reflection on people’s attention spans these days if writing has become like advertising. You have to grab readers attention in the first few seconds.
However, I do agree that if you write long rambling posts and take ages to get to the point your readers are probably going to lose interest and move on. Even I do that sometimes and I have a bit more patience. I can’t read every post in my Reader every day so I usually pick the ones that look the most interesting to read first.
I wouldn’t say that the above quote was the first thing that I learned as a blogger though. I was too busy working out what to say to think much about that.
Dr Tanya makes some good points in her response but then goes on to say that perhaps it’s not really a good quote for hobby bloggers as we tend to write what we want to write rather than writing specifically to get readers attention. Of course, we do want people to read our stuff though so we edit to make our work more readable and may choose a title or photo that will grab the reader’s attention. It always seems to come back to editing, doesn’t it?